WoofbertVR Offers Viewers Virtual Access to Helen Frankenthaler’s 1960s New York Studio

New York, NY May 2, 2016 – Following closely upon WoofbertVR’s March 2016 release of an innovative virtual reality arts experience featuring post-war paintings by American Abstract Expressionist Helen Frankenthaler, the company has released an exciting new update that allows users to step into the artist’s 1960s studio space—and step back in time.

The ten works presented in WoofbertVR’s virtual reality experience were included in the critically acclaimed 2014 exhibition, Making Painting: Helen Frankenthaler and JMW Turner, organized by and held at the Turner Contemporary in Margate, England.

Throughout her extensive career, Frankenthaler occupied several different studios.  During the 1960s, she used the second floor of a building on East 83rd Street and Third Avenue in New York City, where she produced some of her most vibrant, groundbreaking work.  Laying out enormous rolls of unprimed canvas, which she cut and tacked to the floor, she experimented with processes of painting and the effects of chance and spontaneity.  Pouring, pushing, and staining her surfaces with paint, and employing a variety of tools, including brushes and sponges, she produced compelling and diverse atmospheric abstractions, or “climates,” as she often referred to them.

Today, Frankenthaler’s 1960s New York studio can only be revisited through black-and-white images taken by photographers including Ernst Haas, Alexander Liberman, and Ugo Mulas, and by her longtime gallerist André Emmerich. Now, however, WoofbertVR offers viewers an immersive experience of this creative setting, providing virtual access to the intimate workspace of Helen Frankenthaler and allowing for a deeper understanding of her environment and process.

About WoofbertVR
Bringing history to life with 21st-century innovation, WoofbertVR (WbVR) is reshaping the landscape of storytelling and revolutionizing the way the world looks at the arts.  By partnering with the world’s leading museums and cultural sites, WbVR shares art, architecture, and culture through cutting-edge VR technology.  WbVR engages users through dynamic content and innovative curriculum, offering audiences around the globe access to cultural experiences anytime, anywhere.

For the latest news from WoofbertVR, please visit www.woofbert.com, and follow us on Twitter, Facebook, Instagram, and LinkedIn.



Recent Posts